Sarah joined the N Brown Group in April 2020 as Retail CEO, having spent close to 17 years at Oasis, where she served as Managing Director.

In the last two years, Sarah has led her team to create a more compelling and refreshed product and customer proposition for Simply Be, Jacamo and JD Williams, the three main investment brands within the group portfolio, by creating clearly defined brand perspectives to attract an audience who is traditionally underserved.

With almost 30 years of Retail and Brand Experience across the UK high street Sarah has worked across multiple formats, including digital, wholesale, franchise and multichannel. Sarah takes huge pleasure in creating clear and differentiated customer propositions and consistently strives to create an environment which embraces learning and development opportunities for young people, currently serving as the N Brown ambassador for social mobility, alongside her valued role within the business’ ESG committee, ensuring that N Brown delivers the pledges it has made in terms of the wider Environment.

Currently living in Manchester, Sarah divides her time between the North of England and the capital.