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Championing health in retail
With your support, we’ve been able to transform lives for good.
View our latest impact report
Transforming lives for good.
In the last year, we were there to guide retail colleagues though their toughest moments via our 24-hour helpline, counselling services, digital self-help services, financial aid and critical incident support. We took 15,187 helpline calls, delivered 13,000 counselling sessions, provided £533,210.74 in financial support and responded to 55 critical incidents, helping 532 colleagues.
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Business impact
Business impact is determined by calculating the number of colleagues supported by the Retail Trust, the cost of delivering the service they used – be it website, helpline counselling, online therapy, retail rewards, virtual GP, events or training – and the return on investment (ROI) multiplier as determined by the Deloitte mental health and employers report. By using this methodology, we can calculate the financial benefit based on increased productivity through reduced absenteeism, presenteeism and employee attrition.
Training targeted groups of people has the highest ROI of £6 for every £1 spent. Organisation-wide early interventions such as campaigns to raise awareness of mental health issues have an ROI of £5.60 for every £1 spent. Proactive interventions which support employee mental health at an early stage provide an ROI of £5 for every £1 spent, while reactive interventions that provide support after deterioration in an employee’s mental health has occurred provide the lowest ROI of £3.40 for every £1 spent.
Using this methodology, during the period 1 May 2024 to 30 April 2025, the Retail Trust delivered £18 million of business impact.